Marketing Analytics: Forecasting Models with Excel | 100% Off

Free Certification Course Title: Marketing Analytics: Forecasting Models with Excel

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel.

Marketing Analytics: Forecasting Models with Excel
Marketing Analytics: Forecasting Models with Excel


  • You will need a PC with any version of Excel installed in it.
  • Basic understanding of Excel operations like opening, closing and saving a file.

What you’ll learn:

  • Become proficient in using powerful tools such as excel solver to create forecasting models.
  • Learn about two of the most used forecasting tools: simple linear and simple multiple regression.
  • Learn how to estimate the trend and seasonal aspects of sales.
  • Learn to generate forecasts using the Ratio to Moving Average forecasting method.
  • Forecast using dynamic trend and seasonal index using Winter’s method.
  • Learn forecasting for new product launch with little or no history about sales of a product.
  • Learn how to use S Curves to Forecast Sales of a New Product.
  • Learn how to forecast product sales even before the product comes to market using popular the Bass diffusion model.
  • Indepth knowledge of data collection and data preprocessing for Linear Regression problem.
  • Understand how to interpret the result of a Linear Regression model and translate them into actionable insight.

Course Content:



Who this course is for:

  • Anyone curious to master Forecasting Models from beginner to advanced.

This course includes:

  • 7 hours of on-demand video.
  • 2 articles.
  • 41 downloadable resources.
  • Full lifetime access.
  • Access on mobile and TV.
  • Assignments.
  • Certificate of Completion.

Created by Start-Tech Academy


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